GO7 – Visual Identity
At Monks Stephan worked on a the visual identity for GO7, a travel tech platform empowering airlines with modern, flexible solutions. The new identity embraces the human side of travelling and sparks the energy of discovery. The result is a flexible design system and visual language that stays grounded while unlocking new possibilities across every touchpoint.
The design system uses the “O” as a central visual anchor, symbolizing connection, movement, and the journey itself. From this core element, dynamic travel lines emerge, visually mapping routes, networks, and possibilities.
This approach creates a clear and ownable visual language that reflects travel in motion while remaining structured, legible, and scalable across all applications.
Let’s explore
while travelling.
